Waco, then Killeen. Dr. Lee tells it himself.
Dr. Jong Hyung Lee opened Dr Smilee Dental in Waco during COVID. In 2024 he opened a second office in Killeen. Our founder, Chris Choi, sat down with him and asked what really happened. He answered in Korean, so his words below are translated.
How did one office become two?
SUCCESS STORY 01 · Dr Smilee Dental (Waco · Killeen, TX) · Dr. Jong Hyung Lee, DDS · General Dentistry · With GMedia since 2021
"We were only open three days a week, and we still placed 100 implants in one year." — Dr. Jong Hyung Lee, DDS · interview 7:35 (translated from Korean)
"We hadn't even started working together. No contract, no payment yet. But they answered every question like I was a longtime client." — interview 1:08 (translated from Korean)
Disclosure: Dr Smilee Dental is a GMedia client. The doctor was not paid for the interview. The numbers were confirmed by the doctor. Results vary by practice, area and timing.
Chris asks. Dr. Lee answers.
Q. Before you signed anything or paid anything, what made you decide to work with GMedia?
Dr. Lee: “We hadn't even started working together. No contract, no payment yet. But they answered every question like I was a longtime client.” (Translated from Korean · interview 1:08)
Q. You opened in Waco during COVID and ran at a loss for months. Was there a moment you thought, "this agency is different"?
Dr. Lee: “I opened my office during COVID. We'd run at a loss for at least 6 to 12 months. Right when I was about to give up, Chris cut our marketing fee, and said, let's give it a shot together.” (Translated from Korean · interview 1:44)
Q. You tried a website, Google, Facebook, Instagram and YouTube. Honestly, which one brought in the most patients?
Dr. Lee: “With GMedia, Facebook was far ahead of the rest.” (Translated from Korean · interview 2:37)
Q. With a small marketing budget, how do you know which ads are actually bringing new patients through the door?
Dr. Lee: “When I have time, I always ask patients, 'How did you find us?' Most of them say they saw us on Facebook.” (Translated from Korean · interview 11:38)
Q. You've worked with several marketing companies at the same time. Why would you recommend GMedia to another dentist?
Dr. Lee: “They're transparent. If they say they'll do it, they do it. No regrets.” (Translated from Korean · interview 15:04)
Dr Smilee Dental is a GMedia client. Dr. Lee wasn't paid for the interview. Answers are trimmed for length and translated from Korean. Individual experience; results vary by practice.
